One of our films selected among 'The Best College and University Video Designs' by DesignRush!

We are absolutely thrilled to announce that one of our films, "Newcastle University - Student Work in the Community," has been handpicked as one of the best college and university video designs by DesignRush! 🎥✨

We couldn't be prouder of this achievement, and we want to extend our heartfelt thanks to everyone who has contributed to this project.

Curious to see what makes our video stand out among the rest? Well, you're in luck! You can check out the full article by DesignRush, featuring our film, right here: designrush.com best-designs

If you're inspired by our award-winning work and are looking to elevate your own brand or project with compelling video content, look no further. At Unified Films, we offer top-notch commercial video services that can help you tell your unique story and captivate your audience.


🎬 Our Commercial Video Services Include:

  • Creative Concept Development

  • High-Quality Production

  • Expert Editing and Post-Production

  • Engaging Scriptwriting

  • Professional Voiceovers and Sound Design


Whether you're looking to promote your business, share your university's achievements, or tell a compelling story, our team is here to turn your vision into a reality. We pride ourselves on delivering exceptional video content that exceeds your expectations and leaves a lasting impact.

So, let's make something together! Contact us today to discuss your video project and discover how we can help you make a powerful statement through the art of film.

Thank you once again to DesignRush for this incredible recognition, and to all of our clients and supporters for trusting us with your creative visions. We can't wait to see what exciting projects the future holds! 🌟📽️ #VideoExcellence #AwardWinning #CommercialVideoServices

Our Evolution: Saying Farewell To Wedding Stories

SEPTEMBER 2023

ISSUE #1

Unified Films celebrated its 8th birthday last week and so we thought we’d mark the occasion by sharing where we’re at, and where we’re going.


Over the years Unified has changed forms & talent along the way and now, we prepare to make another big change.


Recently, we shot the award-winning short film script, Song of the Selkie, in beautiful rural Scotland, and had an absolute blast. Not only that, but it reaffirmed a suspicion of ours we’ve been holding on to for a while...

Our hearts truly lie in narrative & commercial filmmaking, and we need to take the necessary yet challenging steps in this direction as filmmakers and as a business.


A month ago, Unified made a massive change.

We shot our very last wedding film, marking the end of 8 years of working with amazing couples, and telling the stories of their wonderful day.

We believe we’ve provided an excellent service to our wedding clients, pouring passion and care into creating films we know our couples will be watching and crying to together to for years to come.

You see, in those 8 years we’ve also been working in commercial film, but this always had to be balanced with many wedding projects. This meant very little time to develop our own film projects and limited capacity for commercial work.

So now, we’re hard at work on completing our remaining wedding film edits but also on turning the direction of the ship into becoming a fully-fledged commercial video production company.

We’re looking forward to the adventure & challenge of this next chapter, but in the meantime, we just want to say thank you to everyone who has supported us as a business so far, and to the wonderful wedding couples who let us into the most important days of their lives.

Here’s to the next step,

Jon & Ryan

2020 Vision

2020. What a year it’s been. The year where most of the world went inside and pulled together to fend off the scourge of a global pandemic. Sounds like something from a film, doesn’t it? Not so, because this year, everyone has had to become accustomed to this being the reality in which we live. As filmmakers, we find ourselves looking at our own lives and the world around us through the lens of storytelling - it’s a difficult impulse to switch off - and so we thought we’d share a quick update with you about where Unified Films is at against the backdrop of such a massive global upheaval, and some thoughts on the themes of these circumstances as a way of making sense of them, just like we do to make sense of films and stories.

It’s a sobering and profound thought: the entire spectrum of good and bad being played out for people the world over as a result of the same challenge. Millions of individuals experiencing this pandemic in their own way, finding in it their own meaning and way through. Many have struggled to find meaning, or a way through at all. Thus, it feels like something positive is occurring, with the ways in which we live on an individual and collective level being reassessed for the better. But on another level, it is tragedy, with thousands losing their lives, loved ones, and suffering mental and economic hardship. The mind boggles, truly, with the overwhelming thought of the number of stories out there that regular people will have to tell as a result of the 2020 global pandemic. Just like in film or in the world of story, we notice underlying similarities beneath the veneer of vast difference - indeed, perhaps that’s where the meaning is found. And in our opinion, where we can begin to think of 2020 as the year where we wiped our eyes and began to see clearly for the first time in a long time. The year where we gained 2020 vision.

For us, it’s been a time where we’ve had to decide what is important to us and how we want to move forward. A time where we realise that our family and our relationships are the most important and taken for granted thing we can conceive of. We’ve also had to come to terms with how we stand firm, tall and solid against the tide of rapid and often overwhelming change & challenge. Babies have been born and announced, with our own Jon’s little boy, Jude, being born just last month, and our Ryan expecting a baby early next year. Sickness has been experienced amongst ourselves, our friends and families, and vast sacrifices have been made. Somehow though, life feels more meaningful, experience seems richer, and with gratitude being the more appropriate and natural way to think of things for so many. By their being threatened, the things that are actually important - family, friendship, compassion & understanding & closeness seem far more important to us than before, and so we cannot escape the sense that we were to some degree sleepwalking before the pandemic came along and shook us awake. Whatever has been difficult has been made easier by that realisation.

We hope that if you’re reading this, you’re doing okay, and that you do not feel too much despair in the face of all of this. Hopefully on the other side of this year, we all emerge with 2020 vision.

Above, from left to right: Jon masked-up whilst setting up for an interview. Phil during socially distanced editing with Doug, Ryan’s new rescue dog. Ryan with a car mount during a mid-lockdown shoot. Jon and his newborn, Jude.

'Our Catherine' Picks up her first award...

 

Our 2018 drama Our Catherine has picked up the award for Best Regional Focus at the 2019 Sunderland Shorts Film Festival - the event was an absolute joy to be a part of, and we thank SSFF for the opportunity. Not to turn this into an Oscar acceptance speech or anything, but we’d also like to thank out very small but passionate & dedicated band of cast and crew (Kerry Browne, Mark Beckham, Rachel Adamson, Sarah Parry, Debbie Thompson, Tom Kelly) - you guys are incredible, and every time someone messages us to voice their emotional resonance with the film, there’s a pang of gratitude for you all and your efforts into bringing our vision to life. It truly was a labour of love, and we’re so pleased such is being recognised. Thank you also to Richard Barber and The Word for commissioning the project, and giving us the freedom with it that you did.

Our Catherine tells a universal and transcendent tale through the lens of the famous North East England born author, Catherine Cookson, as she revisits the places of her youth in modern time, reflecting on the cultural and personal impact of her writing.

Our Catherine Trailer.
Our Catherine Full Film (16min).

our cath poster award.jpg
 

Advertise & grow your business with Unified

View our latest Facebook advert for local business, Sapphire Studios

 
 

There’s never been a better time to make what you love your life, by starting up a business of your own. So what makes ‘now’ so special?

It’s no secret: social networking is massive. Geet massive. ‘Geet’ means ‘very’, if you’re not from our neck of the woods. So it’s very massive. So that’s one of the reasons it’s never been a better time to start and grow a small business. Something else is fairly obvious in this equation, and it’s that advertising works. That’s why businesses pay literally millions of dollars to have their services and products advertised during something like the Super Bowl. And that’s just for the slot - never mind the production costs of the advert itself.

These days, effective advertising isn’t something only enormous businesses and corporations can afford. Although television & print advertising remains effective, the internet has levelled the playing field somewhat. Or at the very least, it’s given new businesses a way of targeting and exposing themselves to their audiences for prices that are actually affordable to most people.

Facebook, for example, allows business owners to set themselves up and promote themselves organically for free - with an option to take advantage of their marketing and targeting algorithms for small amounts of money. Of course, you can reach more people with more money, but the scaling is something every tier of budget can afford. From £10 to £10,000 - you set your budget, and the amount you pay determines the amount of people who will see your advert. And you get to choose exactly who sees your advert, so only the folk who are likely to be interested in your product will be exposed to it. Once again, for peanuts, in a relative sense.

So the sudden ubiquitous nature of Facebook makes it much easier for people to actually start businesses, as they no longer require massive amounts of initial investment & risk just to get in front of people’s faces. You can inch forward in a way that’s comfortable with you, and commensurate with your growth.

But what are you going to advertise with? Well, another thing that’s shifted is how much more affordable it is to have adverts produced for you. Camera technology has come on considerably (as in, as is the case with all technological arcs - increasingly cheaper and more compact and accessible) and so now it’s possible to have a small video production business like ours to provide video content that is actually affordable to the majority.

It’s looking like the only way is up, as social networking isn’t likely to go anywhere any time soon. It’s here to stay, and with it the opportunities to provide other people with information in an immediate and cost effective way. If you’ve got a sound service and a competent product and you’re wiling to invest everything from a little to a lot, this is one of the best ways you can get it out there and in front of your audience. On a more general and thoroughly positive note, this whole situation is proving extremely beneficial for personal, national and global economic growth, too.

Not only are you improving your world, but the world, when you choose to start a business, and allow what you love and what you’re good at to fully manifest.

Why advertise & grow your business with Unified?

The problem with advertising is that there is a lot of it. People are savvy to the ways of advertising. They understand it more than ever, and more than ever are they aware of the disingenuous side of marketing. Not all businesses are truthful and operate on integrity - some use cheap tricks to sell their message, product or service, ranging from the manipulative to the full on deceptive.

As a result, advertising is like the boy who cried wolf - it can be hard to believe. We’re so used to being bombarded with messages that they’ve become trivialised. No longer do we believe that products can solve all of our problems, or claim to make us eternally happy if we buy them.

We do, however, know that products and services can and do benefit our lives, and have brought us a level of comfort, leisure and amenity never before seen in human history. We also know that there are people out there so competent, genuine and passionate about what they do, that they’re worth listening to, and worth our hard earned money. The issue is, if you are all of those things, how do you get that across to an audience in a way that makes it obvious that those things are true about you? Of course adverts are going to claim that the product is those things - but how does your audience know it can trust you?

That’s where we come in, we would say. And so would our clients. How we do things different, and how we promote your product or service is in that we tell the truth. We find the heart and the truth in your business, in you, in what you’re offering the world, and we hold up what is already there to your audience. We don’t create propaganda. We tell a story. The story of who you are, what you’ve created, and, truthfully, what you’re offering. If what you’ve created is something you’re good at, something you do well, then all we need to do is be honest about that in a creative and engaging way. You have to build trust between you and your customers, and the business that does that well, these days, for reasons mentioned earlier, are the ones that succeed and thrive. People are wise to the BS, it would seem, and so, only the truth will do.

So if you’re thinking of investing in a powerful trust-building tool such as an advertisement created for you by ourselves, get in touch. We’d love to talk to you about you, your story, and the most creative and effective way of making you the most natural choice to your customers.

- Jon & the boys @ Unified

Unified Story Ads - Mambos Express

Good day. I’m going to say that more often. Good day. I thought i’d share an Instagram/Facebook Story Ad we produced for MAMBOS EXPRESS, which offers restaurant quality Italian takeaway and delivery. That's pasta, risotto, and other Italian restaurant favourites delivered right to your flipping door, so that’s something to shout about.

Mambos Express is scheduled to be opening before Christmas rolls around, so if you’re from the South Tyneside area, love pasta and would very much like to have it delivered almost directly into your mouth, check them out at: https://mambosexpress.co.uk

Check out the story ad for Mambos Express below…

A New Way to Advertise

Leon, the owner of Mambos and all-round excellent chap, wanted to advertise his upcoming venture in a manner very much befitting the times. What do I mean by that? Well, stories. Stories are massive, and getting more massive by the day. Instagram Stories have “attracted more than 400 million daily users and changed the way people share and consume things online” (source) and so a new way of advertising is emerging through these platforms.

Though technology seems to be moving at lightning speed, and anything you can factually claim about the state of it is subject to change, it is clear that at the moment, the potential for reaching audiences through this platform is massive. Stories are interesting “because they’re full-screen in the mobile-native vertical format”, which makes them “instantly engaging, especially on larger smartphones.” Instantly engaging, eh? Brand-owners everywhere are and should be taking note.

We are too, and that’s why we’re offering Unified Story Ads, which allow our clients to take advantage of the “fastest-growing media format ever” to promote their brand. Sure, filming things in the vertical format is taking some getting used to, but like we said, the world is moving fast, and it makes sense to move with it.

Get in touch to talk about your businesses instragram/facebook story ad. It may well be the leg up your brand needs.

Much love,

Jon & the boys @ Unified

A film we made for England Rugby

If you’ve watched our latest video blog (featured in the last blog post) you’ll know that we recently worked on a film for England Rugby. The film was used as part of England Rugby’s Keep Your Boots On campaign, which encourages future-match officials out there to take the challenge and take the whistle.

We really enjoyed working on this one, especially as our experience with it has shown us just how much individuals can benefit themselves and others by taking on a responsibility such as rugby match-officiating. For many out there, it may well be their path to being their best selves, and so we’re chuffed to have played a part in that.

Much love,

Jon, and the boys at Unified.